If you are shopping for a new tool in this category, you have options. Here are the ones worth your time, ranked by overall value.
Mailchimp is a strong Sprout Social alternative in the marketing category. Best for: small businesses and creators that need an all-in-one email marketing platform. Visit Mailchimp →
| Category | marketing |
|---|---|
| Best for | small businesses and creators that need an all-in-one email marketing platform |
ConvertKit is a strong Sprout Social alternative in the marketing category. Best for: creators, bloggers, and small business owners who need powerful email automation. Visit ConvertKit →
| Category | marketing |
|---|---|
| Best for | creators, bloggers, and small business owners who need powerful email automation |
ActiveCampaign is a strong Sprout Social alternative in the marketing category. Best for: small to mid-size businesses that need advanced automation and CRM features. Visit ActiveCampaign →
| Category | marketing |
|---|---|
| Best for | small to mid-size businesses that need advanced automation and CRM features |
Read our ActiveCampaign review · Sprout Social vs ActiveCampaign
MailerLite is a strong Sprout Social alternative in the marketing category. Best for: small businesses, bloggers, and creators that need an affordable email platform. Visit MailerLite →
| Category | marketing |
|---|---|
| Best for | small businesses, bloggers, and creators that need an affordable email platform |
HubSpot Marketing Hub is a strong Sprout Social alternative in the marketing category. Best for: mid-market and enterprise teams that need a full marketing suite with CRM integration. Visit HubSpot Marketing Hub →
| Category | marketing |
|---|---|
| Best for | mid-market and enterprise teams that need a full marketing suite with CRM integration |
Read our HubSpot Marketing Hub review · Sprout Social vs HubSpot Marketing Hub
Sprout Social is a strong choice when you're already in the marketing ecosystem, or when its specific strengths (social media management and scheduling) match your needs. If you're hitting limits, the alternatives above are the next best options.